Club 4 Paws

There are a lot of stereotypes about pet food. It is said to be unhealthy for cats and dogs.

AND ACTION together with Club 4 Paws ruined those stereotypes.

We created two animations in witch looked at the production process from the inside. Together with pet owners, we learned how canned and dry pet food is made *step by step.

Animation allowed us to show those processes that are not available for cameras.

So, do you join us for a guided tour?

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What’s a Rich Text element?

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The rich text element allows you to create and format headings, paragraphs, blockquotes, images, and video all in one place instead of having to add and format them individually. Just double-click and easily create content.

Static and dynamic content editing

A rich text element can be used with static or dynamic content. For static content, just drop it into any page and begin editing. For dynamic content, add a rich text field to any collection and then connect a rich text element to that field in the settings panel. Voila!

How to customize formatting for each rich text

Headings, paragraphs, blockquotes, figures, images, and figure captions can all be styled after a class is added to the rich text element using the "When inside of" nested selector system.

Maryna Buchynska

Idea

Vitalii Nebelskyi

Art director

Olya Barabakh

Illustrations

Olya Barabakh, Vitalii Nebelskyi

Animations

Anatoliy Bogomazov

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